WHOLE FOODS MARKET
My first, full-time art job was at Whole Foods Market. In 4 years, I worked my way up to Senior Lead Artist, before leaving to join Hasbro. I was in-charge of creating all marketing materials, primarily in-store signage, for the Flagship Rhode Island store, in Providence. Here are some of my favorite projects.
– AWARD WINNER – My logo design submission, for the 2014 Team Member Appreciation week, won top choice, against over 50 other designs from other artists across the company. I won an iPad but the best feeling was knowing that team members all across the country were wearing my design on tshirts.
– SAY CHEESE – I led photoshoots and incorporated photography into many designs. Blending photos, with illustrations, and typography was definitely a skill that I honed while at Whole Foods.
– DRAWING ATTENTION – I was also able to expand my illustration skills at Whole Foods as well. I experimented with various illustration styles. Whether traditional styles like hand-drawn pen & marker, to chalkboard art, or digital drawing, in both vector and raster styles, I was able to explore a variety of techniques.
– HIT THE ROAD – Expanding beyond in-store art, I was asked to create the artwork for the delivery van. I laid out all the graphics and worked with a local vendor to apply the vehicle wraps.
– TAKEOFF – I grew so much at Whole Foods Market. I am very grateful for the work experience but it was time to spread my wings. I had done several freelance jobs for Hasbro before they offered me a position. It was an offer that gave me more of an opportunity to expand my skill-set. Now after over a decade in the field, I am still growing…and I don’t plan on stopping.